The concept of networking has been around since the evolution of a man kind. It started as a form of a relationship building between tribes and communal settings. It enhanced survival and safety, as well as growth opportunities in a quickly emerging society.
Networking in a modern era has also evolved primarily as a concept for relationship building. It is an important component in generating business opportunities by introducing people in an informal as well as formal setting, so they could explore and discover in what way they could compliment one another with a service or a product that can solve other people’s problems.
My formal introduction to the world of networking started little over 20 years ago. In 1992 the concept was emerging out of California. It was intended to generate business for each participant. In Central Ohio we were called network professionals. My first group branched out to 11 chapters with up to 40+ members in each group. I retired in1997 to concentrate on my business advisory business.
Having an opportunity to be a founder of networking in Central Ohio gave me a unique view of the emerging concept of an ever-changing process. It now includes social networking such as LinkedIn, Facebook, Twitter, etc as well as formal and informal get-togethers.
Networking is alive and well. If you are committed to growing your business and reach its potential, networking is an important key in your progressive game plan. People want to do business with people they know, like, and trust.
Do your do-diligence in picking network setting that not only makes sense to you and your business, but also is doable. Relationships are built over time so patience is a virtue.
P.S. I hope that you have a great Thanksgiving week. I will not be posting my blog next week.
No comments:
Post a Comment