As I shared with clients over the years, there is simply no magic wand in increasing business. A comprehensive game plan along with all the initiatives, activities, and behavior for keeping you funnel full, is the only answer in the generating more business.
As I mentioned in my “Sales Tip of the Week” this week that the development of a “value-positioning statement” is important to create a clear vision in the mind of others as to what you specifically do, but most importantly, what differentiates you from the competition. Always talk in terms “value” and how others can benefit and solve problems by doing business with you. As I have mentioned on occasions, always look for a win-win for all involved. You will quickly find that this sort of a mind set will pay dividends further into the future.
People want to do business with those whom they like and trust that look out for their best interest. Is it an old way of doing business? Let me assure you, this is the right way. Set your goals and objectives in 2013 to increase the amount of satisfied clients by creating a win-win and building a solid foundation of renewable business.
We are going to take some time off during the holidays. See you right after the first of the year.
We have accumulated 40+ blogs in out archives for review, if you feel the need to reinforce idea sharing from 2012.
Have a wonderful holiday season! See you next year.
-Mike
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